Successful Facebook Advertisement Strategy

Today we know facebook is one of the effective platform for marketing and advertising. Every website wants to get connect with facebook and get their potential customers. Now facebook advertisement leaves all other advertisers and publishers behind and has become one of the most successful advertisement arena. Facebook is going after brand advertisers as their primary revenue channel, hoping to take dollars away from television advertisers as their share of the attention economy continues to increase. It appears that the strategy is a smart one as Facebook now accounts for 23 percent of all ad impressions in the United States. Contrast that with Google who accounts for 2.3 percent of impressions.

This was a strategy highlighted by Fred Vogelstein’s 2009 article about the “Great Wall Of Facebook“. The company has been incredibly effective at driving attention to their site, with users spending hours on the site every month. For Facebook that attention has translated into impressions, many of which still haven’t been monetized (there is plenty of unfilled homepage inventory).

While Facebook’s self-serve advertising platform has produced tremendous results, the company is still at the very beginning of their push for brand advertisers. With numbers like the one’s published by comScore today, there’s no doubt that the company should have no problem in attracting those advertisers as they now own one quarter of the impressions in the U.S.

Get New Facebook E-Mail Account: Social Inbox Service

Facebook has finally announced their E-mail service features for their facebook users. Now you can get all your Facebook Messages, Chats, and Texts all in same place with this new E-mail service same as you use your G-mail, MSN and Yahoo E-mail account for sending and reciecing E-mails. You will get another domain of @facebook.com by creating your Facebook E-mail Account.

So if you want to get your Facebook E-mail account you just have to visit this URL: http://www.facebook.com/about/messages and click on the “Go To Messages” button Or "Request Invitation" button as pictured in the image below. That’s all you need to do!

Shop Online On Facebook With Amazon's Quidisi

Wants to shop online on facebook? Now you can do online shopping on facebook with the world top online retailer Amazon. Amazon has launched its shops on facebook for users to do online shopping with the variety of products online. Amazon’s subsidiary Quidisi has opened up a few stores selling household items on the social network.

Quidsi, which was acquired by Amazon for $540 million in the fall, has created electronic commerce pages on Facebook for Soap.com, BeautyBar.com and Diapers.com. These are companies owned by Quidsi, and their social network presence together amounts to about 60,000 fans.

When you go to Soap.com’s Facebook page, you see a tab called “My List” where you can search for and purchase products all within the social network. The shopping cart on the site looks like a more sophisticated, cleaner version of the one on Amazon.com, and lets you confirm what you want to purchase. The tool also tracks your order, and encourages you to “like” the product.

What I found most helpful was the “My Lists” tab, which let me shop across all of Quidisi’s destinations (Diapers, Soap, and Beauty Bar), reorder, and customize my shopping list. This seems like a more robust version of FatWallet.

Quidisi somewhat resembles Storenvy in allowing you to shop from “stores” within a single tab. However, while Storenvy requires you to create a specific account for the application,”My Lists” just asks you for the login you’ve previously used on BeautyBar.com, Soap.com, or Diapers.com.

Angry Birds Coming to Facebook Soon

The most popular mobile platform game Angry Birds is coming to Facebook soon. Angry Birds has over 75 million downloads and counting and has popular fan following is taking a flight and soon lands on popular social networking website Facebook pretty soon, it's not exactly surprising to find that the game will be migrating to the largest social network in about a month.

Finnish company Rovio has had huge success with Angry Birds over the last year and couple of months since its debut in the Apple App Store. Since its inception in December of 2009, the game has expanded from just the iPhone to the iPad, Android devices, the PlayStation Portable, and soon Windows Phone 7 devices. It even garnered a deal with Twentieth Century Fox with their latest animated film, Rio. Soon, Rovio plans to take Angry Birds into different genres, like driving. And it appears that user fatigue is not ready to set any time soon.

According to Develop-online.net, Rovio studio boss Mikael Hed said that the Facebook version of the game will have "completely new aspects to it that just haven't been experienced in any other platform," and that "the pigs will have a more prominent role."

Facebook Function Includes In GSM Cell Phone SIM Card

Facebook has now become most popular social network not only on Internet but also Cellular Companies are also taking interest on Facebook Features, and now self integrating Facebook in GSM Cell Phones. Soon you will be able to use Facebook with your phone SIM without having internet connection.

Gemalto has created the first SIM Card integrating facebook functions related to the social network.

The SIM card will enable even the most bare-boned handset to have Facebook functionality, albeit text based for the leaner devices known as feature phones. This will help the social network approach its goal of becoming the standard social service for all mobile phones.

A spokesperson for the social network confirmed the development in via email:

We worked closely with Gemalto on their Facebook for SIM product and believe it will be another easy and affordable way for people to stay connected through Facebook on the mobile phone of their choice. Facebook for SIM creatively combines technologies from some of our existing mobile solutions that especially are attractive for people with feature phones and have limited or no data plans with a mobile operator. Through the Facebook application on the SIM card people can: Update their status and view comments on it; write on their friends wall; receive notifications; find friends on their SIM phonebook.

Secret of Facebook Marketing - Interesting Facts about Facebook Marketing

Everybody wants to know about the secret of facebook marketing facts. To enhance your online business presence on most popular social networking websites like Facebook, Twitter, MySpace etc you must know the facts and figures about latest trends. So today i am going to share the secret of Facebook Marketing, which will helps you to build and make your social networking strategy more effectively.

Dan Zarella, author of the new Facebook Marketing Book, recently published an interesting statistics report about Facebook Marketing Facts.

Have a look on the following Facebook Marketing Statistic chart.

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Get Facebook Updates Without Login Into Website

Do you wants to get facebook updates without being on the social network website? The answer is "Yes", Now you can get your friends’ status updates even when you can’t have the social network site open in your browser, like when you are at the office or outside at home? A new application called Facebook Desktop can do it for you easily.

When friends post updates, comment on a photo, create a new tag or do anything else that would trigger a story to go out to others’ newsfeeds, Facebook Desktop users will receive notifications on their desktops; similar to how instant messages appear.

Facebook Desktop also sends notifications about new messages, group invites, event invites and friend requests. The application works on both Windows and Apple platforms.

You can download Facebook Desktop Application here for free.

Chris Bihis, an engineer at Adobe, in a post on WebProNews says;

I moved away from my home in Vancouver for work and so Facebook has been a great tool to help keep me in touch with everyone. I found, though, that the browser metaphor for the Facebook ‘stream’ just wasn’t working for me. I didn’t like refreshing my home page constantly to see what people were up to. I also didn’t like keeping a browser open whenever I wanted to read some of my friend’s posts. So, I made a simple AIR app that hits the Facebook APIs, grabs the latest posts, and delivers them to me in an unobtrusive way. I ended up finding it so useful, I started adding more and more features, like the ability to pause or resume, replay missed notifications, update my status, etc. Eventually, I was encouraged by a friend to polish it up and release it for others to use, and so here we are!

U.S.A. Users Use E-Mails Than Facebook In Mobile: Statistic Report

The Nielsen Company gathers lots of useful and interesting statistics about all kinds of media. Recently it compiled statistics from several recent studies into an intriguing visual map of the U.S.A. media universe as of 2010.

The chart only covers mobile and TV, not radio, newspapers, magazines, books, computer-based web access or other kinds of media that remain popular. Still, it's an interesting glimpse into current American media access and usage trends.

From smartphones to 3D televisions, The Nielsen Company provides a view of the device usage and audiences in the U.S.

Fast Facts:

• Average Number of TVs per U.S. Household: 2.5
• Percentage of Americans with 4 or more TVs: 31%
• Number of Mobile Phone Users (13+): 228M
• Percentage of U.S. Mobile Subscribers with Smartphones: 31%
• Number of mobile phone web users: 83.2M

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Switch To New Facebook Profile Layout Design

Most of the facebook users have already switched to the new Facebook Profile Layout, But not everyone getting the chance to switch to the new facebook profile version. So now facebook is prompting the facebook users to switch to the new Facebook Profile Layout and facebook intimating everyone to do so.

People who haven’t yet chosen to upgrade to the new profile layout will lose that right to choose in a couple of days. Today on top of the home page of Facebook, these individuals were greeted with a note, starting with a bold headline saying, “Coming Soon: Your New Profile.”

Among the key changes in the ''new'' layout are: the addition of a quick summary at the top of each profile which lists at-a-glance details like where you work, where you live, relationship status and birthday; a row of recently tagged photos; a move away from tabs, with previously tabbed items shifted to the left; and more room for family and significant others to be highlighted.

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The note continues, “In the next few days you’ll be upgraded to the new profile, which offers more ways to show and tell your story.” Facebook’s official blog also contains a post about the forced migration to the layouts:

Last month, we introduced the new profile, which now makes it even easier for you to tell your story and learn about your friends. For the month of December, we gave people the option to upgrade to the new profile early, and hundreds of millions of you made the switch. Starting today, we’ll be rolling out the new profile to everyone.

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Facebook Top Online Sharing Website In 2010

According to the latest statistic report from AddThis of Top Sharing Website of 2010. Facebook is dominating as a top online sharing website of 2010, and it reveals that Facebook claims 44 percent of online sharing happens in 2010. Last year, the social networking site was the platform for 33 percent of online sharing, and its growth has only made it more dominant.

What is most surprising about this data is that Facebook’s count does not include any information shared through its “Like” button. Add to that the title of most visited website this year,and we can only imagine what kind of Facebook domination 2011 will bring. Check out the infographic for a look at how consumers shared over the Internet in 2010.

Facebook Vs. Twitter - Users Statistics 2010

The Year 2010 was the revolutionary year for Social Networking, and two most successful social networking website of 2010 Facebook and Twitter are likely to get most users all over the world. Digital Surgeons took a short survey and describe the statistic demographics report about Facebook vs. Twitter (A Breakdown of 2010).

It’s no surprise that a higher percentage of Twitter users ‘update their status’ every day than Facebook, being that updating your status is the only way to actually use Twitter. For all you businesses out there, pay attention to the fact that 40% of all people on Facebook follow a brand, and 51% of those people will actually purchase a product or service from a specific brand. My speculation is that these numbers will go up at least 50% by end of next year as companies get smarter and continue to re-prioritize how and why they do business.

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Time Person Of The Year "Mark Zuckerberg"

Time Magazine declare Facebook Co-Founder and CEO Mark Zuckerberg "Person Of Year". Mark Zuckerberg has now become most popular face of the year for become youngest person at only 26 years old, to win this award since US pilot Charles Lindbergh in 1927.

Time, which many expected to choose the news-making WikiLeaks founder Julian Assange for "Person of the Year," cited Zuckerberg "for changing how we all live our lives."

"I'm trying to make the world a more open place," Zuckerberg says in the "bio" line of his own Facebook Page

In 2003, Mark Zuckerberg was a 19-year-old Harvard student who began an “an online directory” that connected “people through social networks at colleges.” A mere 7 years later, he has built a social (and monetary) empire, and has gone to become of one the youngest billionaires and most influential people in the world. This year, Facebook friended its 500 millionth user, began competing head-to-head with Google for Web domination, accounted for 1 in every 4 pageviews in the US, and the story behind its success has already become the stuff of legend (Hollywood legend, of course).

“For connecting more than half a billion people and mapping the social relations among them,” TIME says, “for creating a new system of exchanging information; and for changing how we all live our lives, Mark Elliot Zuckerberg is TIME’s 2010 Person of the Year.”

Facebook Registered "Face" Trademark

Facebook has been registered the word "Face" as a trademark which is issued by the US Patent And Trademark Office as a “Notice Of Allowance” for trademarking the word “Face”

Facebook has been stepping up their efforts to fend off companies who leverage their name as part of a site and now Facebook has one more arsenal in their ongoing battle against supposed trademark infringers, like Lamebook, who has now been blocked from posting any content on Facebook, crippling the site’s traffic. Given how comment the word “face” is, it’s incredible that the Trademark Office has let the company trademark the word for “Telecommunication services, namely, providing online chat rooms and electronic bulletin boards for transmission of messages among computer users in the field of general interest and concerning social and entertainment subject matter, none primarily featuring or relating to motoring or to cars”.

While Apple’s recent FaceTime product isn’t a chat room, one has to wonder if it would infringe on Facebook’s soon-to-be-owned trademark on the word “Face” since it’s technically a “telecommunication service”.